Book marketing that helps the right readers find your book.
Positioning copy, press releases, media pitching and influencer outreach for Nigerian and diaspora authors, whether your book came out last year or launches next month.
We take on a limited number of marketing clients each month, so every campaign gets proper attention.
Choose your level of support
Essential
Back-cover blurb, online book description, author bio, metadata and keywords, written for your genre and readers.
Press
Everything in Essential, plusA press release, a media kit and pitching to newspapers, blogs, radio and podcasts that cover books like yours.
Visibility
Everything in Press, plusA tailored list of bookstagrammers, BookTokers, reviewers and book clubs, with outreach handled on your behalf.
Who we market for
- Self-published authors
- Traditionally published authors
- First-time authors
- Authors with a new release
- Organisations launching a book
How your campaign comes together.
- Chapter 1
Your book brief
We learn about your book, your readers and your goals.
- Chapter 2
Positioning
We write the copy that tells readers exactly why your book is for them.
- Chapter 3
Press and lists
We prepare your press materials and build your media and influencer lists.
- Chapter 4
Outreach
We pitch your book to the people best placed to talk about it.
- Chapter 5
Results
You receive a summary of coverage and responses.
What is included
- A positioning brief for your book
- Copy written for your genre and readers
- Press release and media kit (Press and Visibility)
- Pitches to media that cover your kind of book
- A tailored influencer and reviewer list (Visibility)
- Outreach handled on your behalf
- A summary of coverage and responses
- Optional ARC and street team coordination
Investment
Every book is different, so every quote is too.
You get a fixed quote after your consultation, with payment in agreed stages.
Request a quoteQuestions authors ask us
How do I market my book in Nigeria?
Start with clear positioning: a strong description, a good author bio and the right keywords. Then reach readers through the media, influencers and reviewers they already trust. We handle each of these for you.
Do you guarantee reviews or sales?
No one honestly can. What we guarantee is professional materials and targeted outreach to the right people, and we report on every response.
Can you market a book you did not edit or design?
Yes. We work with books at any stage, however they were produced.
When should I start marketing my book?
Ideally a few months before launch, but it is never too late. We also work with books that are already out.
Do you work with book influencers?
Yes. Our Visibility package builds a list of bookstagrammers, BookTokers, reviewers and book clubs suited to your genre and handles the outreach.
Do you plan book launches?
Not yet. Launch planning is something we are working towards, and we will add it when we can deliver it to our standard.
Your book may also need
Every book begins with a conversation.
Tell us where you are, an idea, a draft or a finished manuscript, and we will tell you what it needs next.